Okay, so this isn’t exactly SEO/SEM related, but I think it’s a hilarious play on the “Messing with the Sasquatch” commercials we saw a while back and will probably be a viral hit before long. A cool smart phone caller id service that’s being advertised to, so check it out! (double-click movie to play)
Everybody’s favorite social media expert Shana Albert gives a great opening into what social media is and why it is important for business and in particular, business owners.
YouTube : Shana Albert on Business Social Media
Search engine spam from SMX East 2008
21 Oct
Posted in Aaron D'Souza, Nathan Buggia, Sean Suchter, Search Engine Land, SMX East
Search Engine Land brings us these videos from SMX East 2008 with speakers Nathan Buggia of Live Search, Aaron D’Souza of Google, and Sean Suchter of Yahoo discussing the new era of search engine spam. Topics covered include cloaking, redirects, pornography and more!
YouTube : Nathan Buggia discusses search engine spam
YouTube : Aaron D'Souza discusses on-page spam
YouTube : Sean Suchter discusses link spam and paid links
Thanks to Brent Payne for twittering this hilarious video from Yahoo Media’s director of technical marketing Laura Lippay. Laura brings us this spoof of a day in the life of an in-house SEO professional. Watch out, you might even get rick-rolled!
YouTube : A day in the life of an in-house SEO
Whiteboard Friday: Best Page First?
12 Sep
Posted in Linking Strategies, Rand Fishkin, SEOmoz, Whiteboard Friday
Online Reputation Management
01 Sep
Posted in Andy Beal, Darrell Long, Online reputation management, Search Engine Journal, SES, Trackur, Universal search
Darrell Long, writing for Search Engine Journal at SES San Jose 2008 discusses online reputation management for businesses and generously hands out the shout out to Andy Beal and Trackur. Other topics include universal search, Google Alerts and other rep management tips.
YouTube : Online reputation management
Can’t see the video? Click here or here.
Solving pagination problems
29 Aug
Posted in PageRank, Pagination, Rand Fishkin, SEOmoz, Site Architecture
The folks at SEOmoz never disappoint with their Whiteboard Friday videos. This week’s video is from Rand on how to manage and control pagination on your site and avoid having deep pages dropped from the search engines.
This is an interesting video on the ins and outs of mobile search optimization from Cindy Krum. Cindy is the director of search engine optimization for well known SEO company Blue Moon Works in Denver.
Okay, so you’re not going to learn any SEO from this video, but it does illustrate the strange sense of humor some of us have. Shout out to Brian Carter for his creativeness and to Martin Bowling for being a good sport. Thanks to Andy Beal for tweeting it to our collective attention!
Matt Cutts discusses Google’s practice of banning other major websites (including Forbes) for gray/black hat techniques such as cloaking. The explanation was caught on video (thanks Chris Davies!) at SES San Jose 2008 in response to a question about why other small websites were picked on while larger websites get away with link buying, cloaking, etc.